Program Introduction
Georgetown University's Master of Professional Studies in Sports Industry Management program provides students with practical skills and knowledge needed to understand various aspects of the sports business and succeed in this dynamic field. The program encompasses areas such as sports marketing, communications, finance, law, event management, and technological innovation, with students combining theory and practice through real case studies, industry projects, and experiential learning. Leveraging its strategic location in Washington D.C., the program offers strong industry connections with professional sports teams, leagues, sports marketing agencies, sports media companies, and other sports-related organizations. Students learn directly from industry professionals, gain valuable internship opportunities, and build extensive sports industry networks.
- Language of InstructionEnglish
- Program Length48 months
- Teaching MethodsOffline, Online
- Sports Industry Foundations: Sports Industry Overview, Global Sports Business, Sports History and Social Context, Sports Industry Trends and Innovation - Sports Marketing and Branding: Strategic Sports Marketing, Sports Brand Management, Sponsorship Development and Evaluation, Fan Engagement Strategies, Digital Marketing - Sports Media and Communications: Sports Media Relations, Digital and Social Media Strategies, Sports Content Development, Crisis Communications, Media Rights Negotiations - Sports Business and Finance: Sports Financial Management, Revenue Generation Strategies, Sports Investment and Valuation, Salary Cap Management, Sports Facility Financing - Sports Law and Negotiations: Sports Legal Issues, Contract Negotiations, Intellectual Property, Labor Relations, Event Risk Management - Sports Event Planning and Operations: Sports Event Management, Facility Operations, Customer Experience Design, Event Marketing, Safety and Security Management - Sports Analytics and Technology: Data-Driven Decision Making, Performance Analytics, Sports Technology Innovation, Digital Transformation, eSports Career Development and Leadership: Sports Industry Networking, Leadership Development, Career Management, Negotiation Skills, Professional Communications
Sports Marketing Manager
$65,000 ~ $85,000
Sports Business Development Manager
$70,000 ~ $90,000
| Intakes | Application Deadlines |
|---|---|
| 2025 Fall | 2025-06-15 |
| 2026 Spring | TBD |
Admission Requirement
- GPANo Min Score
- GRE / GMATNo Min Score
100
7.0
- Online ApplicationRequired
- Official TranscriptRequired
- Resume/CVRequired
- Statement of PurposeRequired
- 2 Letters of RecommendationRequired
- GRE / GMATOptional
- Certified English Test Score ReportRequired
Fees and Funding
$50,550/Year
$10,400/Year
$80